Business Development 2.0

According to a veteran IT venture capitalist and current Web 2.0 investor, the Web 2.0 phenomenon is producing changes in the job description for "business development"  Fred says:


But the job of a business development executive is changing. You have to be more product focused, more technical, and focus on making deals where there is already user level integration happening.


 In a previous post, Fred described how the public api’s published by Web 2.0 companies not only allow them to effectively partner without all the overhead of a business/legal deal, but also to do so much more quickly.  Nevertheless, as a commenter on that post observed:

The BD guy has always been the guy who sees how two companies can play together. Today’s smart (good) BD guy simply works more with his in-house API guru and less with his Rolodex.

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