Great Advice for Jobseekers!


Although this post by Guy Kawasaki is six months old, his advice for Jobseekers has timeless value.  A few excerpts are presented below, but there’s a lot of wisdom in this one, so don’t miss it.

The best way is to profess your love of the company’s product or service, and I literally mean “love” not “read about,” “have used,” or “looked at the web site.” If the company is at all enlightened, passion can overcome the lack of a “perfect” educational background and work experience.

… here’s the 1/2/3 Rule of Resumes:

1 page long.

2 key points.
3 sections.  "Two key points" means that your resume should only have three sections: contact information, work experience, and educational background.

Bring copies of your resume to the interview

Answer the first question, “How are you?” with a great response.  For example, a great response is, “I feel great. I’m really anxious to learn more about this job and tell you about myself, so that we can determine if we’re a good match.” In other settings, this question is an unimportant formality. In an interview it’s an opening to blow away the interviewer with your enthusiasm.

Get the scoop from the first interviewer. A job interview is a sales call: Listen to what the customer says she wants and then explain why you are the solution.

  • "What are you concerned about in filling this role?”
  • “What are the company’s greatest challenges?”
  • “What are the hot buttons of the other people I’ll be meeting?”

How can I immediately help this company? If you can’t help the company immediately, then maybe this isn’t the right company for you.

Provide your references on the spot. Print your list of references so that you can provide them in the interview—as opposed to providing them later. In general, try to anticipate every possible request that would turn into a follow-up item: providing references, sample work, examples from your portfolio, software that you’ve written, whatever.

If you really want to play the reference game at the highest level, ask your best reference to proactively call the interviewer.

Tell the interviewer you see a good fit and want the job if this is the truth.You’d also be amazed at how few candidates go for the close. You should clearly communicate that you want the job because aggressiveness counts for a lot in job interviews…

If you don’t think there’s a good fit, say so too. At least you’ll be remembered as an honest person. Perhaps the company will have a position in the future that is a good fit.

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